Cookie Policy

Last Updated: April 20, 2025

At Express Legal Funding, we are committed to protecting your privacy and providing a transparent experience when you visit our website. This Cookie Policy explains what cookies are, how we use them, and how you can control your preferences.

What Are Cookies?

Cookies are small text files that websites place on your device to collect and store information about your visit. They are widely used to make websites work efficiently, enhance user experiences, and provide insight into how the site is being used.

Types of Cookies We Use

1. Strictly Necessary Cookies

These are essential for our website to function. They include cookies that:

  • Help you navigate the site
  • Enable secure form submissions
  • Maintain your session during the application process

These cookies cannot be turned off in our systems.

2. Performance and Analytics Cookies

These cookies help us understand how visitors use our website. We use them to:

  • Monitor traffic
  • Improve usability and content
  • Track anonymous visitor behavior

Examples: Google Analytics, Microsoft Clarity

3. Advertising and Targeting Cookies

These cookies are used by advertising partners to:

  • Show personalized ads based on your browsing habits
  • Measure the effectiveness of marketing campaigns
  • Create user profiles for remarketing

Examples: Google Ads, Meta Pixel

4. Functionality Cookies

These cookies enhance user experience by:

  • Remembering your settings (e.g., location, language)
  • Providing customized features

5. Call Tracking Cookies

From time to time, we use call tracking software, such as CallRail, to better understand how visitors find and interact with our website. This software helps us associate phone calls with specific marketing sources, such as search engines, paid ads, or referring websites, by dynamically displaying different phone numbers based on the traffic source.

To enable this functionality, call tracking software may place cookies on your browser that:

  • Track your website visits
  • Identify the referring source or campaign
  • Maintain session information for consistent phone number display
  • Attribute phone calls to your online activity

These cookies are classified as performance and attribution cookies. They do not collect personal information directly, but they may be used in combination with other tools to enhance marketing attribution.

Third-Party Cookies

Some cookies are placed by third-party services embedded on our site, such as analytics platforms, social media plugins, or embedded video players. These third parties may use cookies according to their own privacy and cookie policies.

Embedded Video Cookies (YouTube)

We embed videos from our official YouTube channel to provide helpful, educational, or informational content. YouTube is a video-sharing platform owned by Google, and when you view or interact with these embedded videos, YouTube may set cookies through our website.

These cookies can be used to:

  • Track video views and engagement
  • Store your preferences (e.g., playback volume or resolution)
  • Personalize recommendations on the YouTube platform
    Collect data for advertising and analytics purposes (when not in “privacy-enhanced mode”)

By default, these are classified as third-party cookies, and may fall under the categories of:

  • Functionality cookies (e.g., remembering settings)
  • Performance cookies (e.g., measuring video interactions)
  • Targeting/advertising cookies (e.g., remarketing across Google platforms)

We may enable YouTube’s privacy-enhanced mode, which limits the use of cookies until you play the video. However, once playback begins, YouTube may still collect data on your interaction. To learn more about how YouTube and Google use cookies, you can visit Google’s Privacy & Terms.

Via Browser Settings

You can control or delete cookies through your browser settings. Most web browsers allow you to view, manage, delete, or block cookies for a website. Below are helpful links to manage cookies in popular browsers:

You can disable or delete cookies through your browser settings at any time. Below are helpful links:

Children Under 18

We do not knowingly collect personal information from individuals under 18 through cookies or tracking technologies. If you are under 18, you must have a parent or legal guardian’s consent to use this website.

State-Specific Rights

California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Know what personal information is collected
  • Request the deletion of your personal information
  • Opt out of the “sale” or “sharing” of personal information
  • Limit the use of sensitive personal information

We do not sell your personal information for money, but we may share data for advertising or analytics purposes in a way that may be considered a “sale” or “sharing” under California law.

To exercise your rights or opt out of cookie-based tracking, please visit our Do Not Sell or Share My Personal Information page.

Virginia Residents (VCDPA)

If you are a Virginia resident, you have the right to:

  • Know what personal data we collect and why
  • Opt out of targeted advertising
  • Opt out of the sale of personal data
  • Request deletion or correction of your personal data

To exercise your rights under Virginia law, please contact us at: [email protected]

We may revise this policy from time to time. All changes will be posted on this page with an updated “Last Updated” date. We encourage you to review it periodically.

For more details about how we collect, use, and protect your personal information, please review our Privacy Policy.

Contact Us

If you have questions or would like to exercise your privacy rights, you can contact us at:

  • Email: [email protected]
  • Phone: (888) 232-9223
  • By Mail: 5717 Legacy Drive, Suite 250, Plano, Texas 75024